PUBLICATIONS
RESEARCH INSTITUTE ON SOCIAL DEVELOPMENT

Monitoring Media Pluralism in the Digital Era (MPM 2022) North Macedonia

In cooperation with the Center for Media Pluralism and Media Freedom from Florence (CMPF), RESIS conducted a new assessment of the risks for media pluralism in North Macedonia, as a part of the Media Pluralism Monitor 2022 (MPM2022). The assessment that covers the year 2021 concludes the following: reform fatigue, clientelistic pressures from the political domain towards media (and vice versa) and party-political confrontations, coupled with structural pressures not exclusive to North Macedonia - such as the disinformation and misinformation flooding of the public sphere, exacerbated by health challenges concerning the COVID 19, have all partaken in the assessment that the media system in this country needs a new impetus for constructive change. It was published in July 2022.
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Gender in the media 2021: Gender issues and the way of representation of women and men in the sports program of the national terrestrial televisions

The RESIS Institute, for the needs of the Agency for Audio and Audiovisual Media Services (AVMU), prepared the Analysis "Gender in the media 2021: Gender issues and the way of representation of women and men in the sports program of the national terrestrial televisions". This is the first analysis that provides quantitative and qualitative insight into how much and in what way national televisions report on female athletes and sports, as opposed to male athletes and sports. The analysis was published in March 2022.
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Media Sector Hotspots in North Macedonia: Decisive Reforms Long Overdue

In cooperation with the Aspen Institute Germany, RESIS published a new analysis detecting the still existing structural obstacles to the development of media freedom in North Macedonia. The main finding of this study is that the market is fragmented, most media outlets are financially weak and unsustainable, the working status of journalists is still insecure and unstable, the public broadcaster does not have financial stability, autonomy and independence, and the access of local communities and vulnerable groups to the public sphere is imperiled. In addition, since social networks are the main source of information for most of the population, especially younger groups, people are greatly exposed to disinformation and hate speech. The study was published in December 2021.
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Monitoring Media Pluralism in the Digital Era (MPM 2020/2) North Macedonia

In cooperation with the Center for Media Pluralism and Media Freedom from Florence (CMPF), RESIS conducted the second assessment of the risks for media pluralism in the country. The main finding of this study is that the situation of media pluralism in the Republic of North Macedonia has generally improved compared to the assessment made in 2016. However, some old risks have not been overcome yet and new ones have emerged: the spread of disinformation, the dominance of social networks and the absence of redress mechanisms to tackle these new challenges. The study was published in July 2021.
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Pluralism of media ownership in the new media environment (2020)

The Study explains the most important concepts in the regulation of media ownership in the audiovisual sector, presents the EU regulatory framework and the laws of several European and neighboring countries, and then analyzes the national legislation and practical aspects of its implementation. The recommendations given in the Study should serve the Agency for Audio and Audiovisual Media Services, to draft a proposal for new legal provisions that will regulate media ownership in the changed digital environment. The Study was commissioned by the Council of Europe, as part of the action “Freedom of expression and freedom of the media in North Macedonia” (JUFREX 2).
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The Impact of New Media on the Formation of Public Opinion and on the Work of Traditional Media (2020)

The study offers a comprehensive picture of the changing audience habits in the digital environment and on the advertising practices in traditional and online media. The research abounds with different types of data and presents the first mapping of the online advertising market in the country. The study was commissioned by the Agency for Audio and Audiovisual Media Services, within its competence to monitor the development of the audiovisual sector and the convergence with electronic communications and information society services.
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Gender in Media 2019: Analysis of the gender aspects in children’s programs on the national terrestrial television

In this study the RESIS Institute analyzes the gender aspects in the children's programs aired by the national television stations. It is the first comprehensive insight into the gender issues in the children's programs in the country. The research study combines qualitative and quantitative strategy to analyze the constructed social markers about the gender in the children's programs. The findings will help the Agency for Audio and Audiovisual Media Services to design future media policies in this domain of audiovisual media services.
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Mapping the levels of media literacy in North Macedonia – among the adult population at age 16+ (2019)

The study offers a comprehensive picture of the individual patterns of media use, communication habits and skills of the audience, the levels of knowledge and critical understanding of media content, as well as the creative and participatory practices of the audience in the contemporary communication environment. The data were obtained through a face-to-face survey on a sample of 1358 respondents, representative of the population of North Macedonia at the age of 16+. The study was conducted for the OSCE Mission in Skopje and the Agency for Audio and Audiovisual Media Services, which is legally obliged to initiate activities for the development of media literacy.
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Indicators on the level of media freedom and journalists’ safety in the Western Balkans: Comparative Analysis 2018

The comparative analysis summarizes the trends in the development of media freedom and safety of journalists in the Western Balkans, in the period from 2016 to 2018, in terms of three key issues: what is the legal environment in which the media and journalists work, what is the position of journalists in the newsrooms and how safe are the journalists in their profession? The research was coordinated by the RESIS team and conducted by the researchers of the journalists' associations and trade unions in BiH, Montenegro, Kosovo, Macedonia and Serbia, as part of the Western Balkans’ Regional Platform for Advocacy Media Freedom and Journalists’ Safety. The Project was supported by the European Union.
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Comparative review of the political advertising in the media (2018)

This analysis comparatively reviews the regulatory framework related to political advertising in the media in several European countries and in North Macedonia. The purpose of the analysis was to instigate a public debate on the arguments used by developed democracies and the European Court of Human Rights in assessing the negative impact that political advertising can have on the public sphere, journalism and, in general, on freedom of expression. The analysis was prepared for the needs of the Association of Journalists of Macedonia, with financial support from the Konrad Adenauer Stiftung and the European Union.
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Application of Media Pluralism Monitor 2017 in European Union, Macedonia, Serbia and Turkey

The analysis conducted in 2017 identifies the potential risks for media pluralism in the Republic of North Macedonia, in four main areas: Basic Protection, Market Pluralism, Political Independence of the Media and Social Inclusion in the Media Sector. It is the first comprehensive assessment of the state of media pluralism in the country, which was conducted as part of the Media Pluralism Monitor (MPM) Project coordinated by the Center for Media Pluralism and Media Freedom (CMPF) in Florence and supported by the European Union.
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Participatory model for the public media in Macedonia: reviving an idea (2017)

This policy paper elaborates on the argument that the potential for transformation of the public service broadcaster in North Macedonia must be based on the following values: citizenship, universality, quality and trust. The direction in which the development of public radio and television should move is the ‘participatory model of public service’ (PMJS) - a model based on strong and stable relations with the public and civil society. The document was prepared within the project "The Prospect and Development of Public Service Media: Comparative Study of PSB Development in Western Balkans in Light of EU Integration", implemented by the Center for Social Research Analytika in Sarajevo, in cooperation with the University of Fribourg, funded by the Swiss National Science Foundation through the SCOPES program.
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